Katy Brooks Counseling

When Katy came to us, she was gearing up to launch her own counseling practice. She had the expertise, the vision, and a heart for meaningful work—but no online presence or brand identity to communicate it. She needed more than a logo and a website. She needed a brand that could communicate the depth of her work, establish trust with the right people, and give her practice a confident start.

Katy's approach to counseling centers on whole-person healing: understanding the stories, experiences, and patterns that shape us so we can move toward greater emotional integrity and wholeness.

We brought that philosophy to life through a visual identity that feels understated, sophisticated, and warm. We paired refined typography, an earthy, muted color palette, lots of textures, and thoughtful floral illustrations to create an identity that feels both professional and personal.